IKEA Customized Mobile Van Roadshow
IKEA is a reputable furniture, kitchen appliances and home accessories supplier. It has been the world's largest furniture retailer since at least 2008 and the company is known for its modernist designs for various types of appliances and furniture, and its interior design work is often associated with an eco-friendly simplicity.
Siwun has manufactured customized roadshow boxes for Ikea to show their attractive designs. These roadshow boxes are fit into the trucks and can be driven to the shopping mall square. The mobile advertising showroom has transparent glasses on the box and consumers can see the beautiful furnitures and decorations inside the box. After the box stands onto the ground, people can visit the inside showing room and have good understanding of Ikea designs. This is how Siwun works together with big brands to do the campaign advertising and promote their core value.